Length ▻ 0:30

Project Info

​"Nipplevision" is a creative campaign by Tommee Tippee that humorously portrays the world from a baby's perspective, where everyday objects resemble breasts.This imaginative approach underscores the brand's message that its bottles closely mimic the natural shape of a mother's breast, facilitating a smoother transition between breastfeeding and bottle-feeding.The campaign achieved significant success, generating over six million impressions across the UK, USA, and Cyprus, marking Tommee Tippee's most extensive reach to date.Its innovative design and impact were recognized with a Wood Pencil award in the Graphic Design/Motion Design category at the 2021 D&AD Awards.

Awards

Our Noma Bar x Tommee Tippee animations have received a Wooden Pencil at this years D&AD Awards 2021

Graphic Design & Motion Design category

(Noma’s animation received over 6M views and was Tommee Tippees biggest reach ever!)

Credits

• Client Tommee Tippee Mayborn Group

• Production Company Dutch Uncle

• Advertising Agency MRM Worldwide

• Global Campaign Content Manager Neil Knowles

• Head of Global Brand Louise Mustard

• Director & Illustrator Noma Bar

• Animation Ale Pixel Studio